About: Michelle Drewek

Recent Posts by Michelle Drewek

Jack Zemlicka Delivers Kick-Off Address in Ohio

Jack Zemlicka Delivers Kick-Off Address in Ohio
From the February 2019 Lessiter Link newsletter Right on the heels of the Precision Farming Dealer Summit and National No-Tillage Conference in Indianapolis, Jack Zemlicka delivered the kickoff presentation at the 2019 Central Ohio Precision Ag Symposium in Waldo, Ohio. Jack spoke on adoption trends in precision ag and insights he collected from farmers, dealer…
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Save with USPS Postage Discounts

Save with USPS Postage Discounts
By Alison Green, agreen@lessitermedia.com Marketing Associate, Lessiter Media As marketers, we’re always looking for successful strategies for attracting and engaging our audiences. In a previous Marketing Minute, Quick Tips to Give Your Ad the Right Touch, I discussed the potential for tapping into the your audience’s sense of touch by integrating interactive folds and quality materials…
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Lessiter Link-Ups: Sierra Wolff & Julia Gerlach

Lessiter Link-Ups: Sierra Wolff & Julia Gerlach
By Sierra Wolff, Associate Editor From the Lessiter Link-Up column of the February 2019 Lessiter Link newsletter As newcomers to the Lessiter team, Associate Editor Sierra Wolff and Managing Editor Julia Gerlach got together to talk about adapting to their new roles. Sierra Wolff: Before coming here, what were you previously doing? Julia Gerlach Job Title: Managing…
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More Than Just Lunch

More Than Just Lunch
By Michael Ellis, Director of Sales From the February 2019 Lessiter Link newsletter When an event is as established and successful as our own, it can be challenging to identify ways to add value and improve on it. However, we saw an opportunity with the annual Exhibitor Luncheon to make a few adjustments and create…
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