By Mike Lessiter, President, Lessiter Media From the Mike Drop column of the April 2018 Lessiter Link newsletter At the ASPIRE meeting held on March 1, we announced the specific program details on the “Lessiter Learn 2 Launch Lab.” As we are a growth company, this is an important program to meet our mid- and…
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Recent Posts by Michelle Drewek
USPS Informed Delivery
By Joanne Volkert, jvolkert@lessitermedia.com Marketing Manager, Lessiter Media Last fall, the United States Postal Service® (USPS) launched Informed Delivery, a free digital service available to residential consumers that allows them to digitally preview their letter-sized mailpieces and manage their packages scheduled to arrive soon. Informed Delivery is an optional notification service that makes mail more convenient…
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6 Actionable Ideas to Market and Execute your Anniversary Event
By Dallas Ziebell, dziebell@lessitermedia.com Marketing Manager, Lessiter Media We recently celebrated the silver anniversary of Lessiter Media’s National No-Tillage Conference — an educational event for farmers practicing conservational tillage practices that has drawn more than 19,000 in total attendance since 1993. Twenty five years of planning, marketing and executing this and several other annual conferences has produced…
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Rural Lifestyle Dealer’s Woolf Receives American Agri-Women President Award
MINNEAPOLIS, Minn. — Rural Lifestyle Dealer Managing Editor Lynn Woolf was recognized at the American Agri-Women national convention was honored with the organization’s President’s Award, along with Arwen McGilvra. President Doris Mold of Minnesota remarked on the great amount of work Wolf and McGilvra did for the all-volunteer organization during the year and thanked them…
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