By Connor Campbell, ccampbell@lessitermedia.comDigital Media Intern, Lessiter Media When was the last time you went looking through your spam folder? I know personally it makes me laugh sometimes. And other times, it makes me think if I hadn't known any better, that I would be locked out of so many accounts. Everything that could have sensitive…
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Upgrading The Like 👍🏼 To A Share 🔁
By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com *Aimlessly scrolling through social media* *scrolling* *scrolling* WAIT! My favorite local business posted. *reading* I guess I’ll give it a like. Should I comment? Share with my friends? That’s the problem with most social media marketing. We post to get our reader’s attention but are we posting user-generated content?…
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Social Media Influencers: The New Age of Endorsements
By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com We’ve all seen celebrity endorsements on our televisions for all types of marketing campaigns; Travis Scott and McDonald’s, Snoop Dogg and Corona, and my personal favorite: Shaq and Icy Hot. With these celebrity endorsements the main goal is to help increase sales and increase brand recognition. But how can…
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Live Streaming: The FREE Marketing Hack You May Be Overlooking
By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com It’s no secret that over 2 years ago when COVID-19 struck the world and social distancing became a part of every day life, businesses were forced to lean on social media engagement to interact with customers who were once in person. Many businesses branched into the world of Live Streaming via Facebook…
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