By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com Webinars, an online tool primarily used for creating leads and educating attendees, are the new go-to tool in your marketing arsenal. However, are your webinars getting the attendance you’re aiming for? Or are they falling short and becoming less engaging for those who do attend? To drive your webinar…
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Combat Cold Calls Giving You The Cold Shoulder
By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com We’ve all been there… You’re going through your call list, making no meaningful contact with your leads, and feeling like you’re wasting your time. Even those who enjoy being on the phone never enjoy rejection. What are the best ways to combat cold calls giving you the cold shoulder? There are…
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Lessiter Link-Ups: Dallas Ziebell & Kevin Reitz
By Betsy Barthelemy, Editorial Intern From the Lessiter Link-Up column of the July 2019 Lessiter Link newsletter Both with degrees in marketing and backgrounds in sales, Marketing Manager Dallas Ziebell and Inside Account Representative Kevin Reitz talk about how their similar pasts led them to different positions at LM. Dallas Ziebell: How long have you…
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