Tag Archives: Marketing strategies

4 Ways Your Digital Strategy Can Create ‘Gravitational’ Momentum

4 Ways Your Digital Strategy Can Create ‘Gravitational’ Momentum
By Alison Green, agreen@lessitermedia.comEmail Specialist, Lessiter Media If you’re making marketing decisions, chances are you’ve heard at least a few of these buzz words: SEO, Marketing Automation, Customer Journey, Lead Generation, etc. One of the most popular (and confusing) concepts is the Marketing/Sales Funnel. Abstract digital strategies can be difficult to wrap your head around,…
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5 Foolproof Strategies to Grow Your Facebook Page

5 Foolproof Strategies to Grow Your Facebook Page
By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 There are many businesses out there that write Facebook off as just another passing trend — a frivolous use of time and resources, and a distraction from more important things. Before you buy into all of the "nobody even uses Facebook anymore" talk you hear around the water cooler,…
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What Does Good Native Advertising Look Like?

What Does Good Native Advertising Look Like?
By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 Is it just me, or are native advertising and sponsored content more of those marketing buzzwords that most people have heard at some point, but for which few can provide a clear and concise definition or differentiate between, let alone pick out of a marketing message lineup? According to…
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The Essential Holiday 2021 Playbook

The Essential Holiday 2021 Playbook
By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 Deck the halls, spin the dreidel, stuff the cornucopia, slap the harness on Rudolph... the holidays are upon us and there's no turning back now! For some of us, the holidays are all about the familiar things that give us the warm fuzzies and embody this special time of…
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