Tag Archives: Marketing strategies

Determining the Right Time to Send an Email

Determining the Right Time to Send an Email
By Alison Green, agreen@lessitermedia.comEmail Specialist, Lessiter Media Choosing the right time to send an email is the last major decision to ensure the success of your painstakingly well-crafted message, so it makes sense that one of the most frequently asked questions I hear is “When is the best time to send an email?”  With 365…
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8 Pros for Digital Business Cards

8 Pros for Digital Business Cards
By Joanne VolkertMarketing Manager, Lessiter Mediajvolkert@lessitermedia.com262-782-2412 A couple years ago I shared a Marketing Minute on ways to fine-tune your printed business card. And while you likely have a business card already designed, printed and on-hand for the next new prospect, it still never hurts to revisit and fine-tune if needed. And I’d like to take this a step…
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Mark Your Calendar for the Next ‘Holiday’

Mark Your Calendar for the Next ‘Holiday’
By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Media As promised in last week's Marketing Minute email, I'm looping back around to talk a little bit about Black Friday. As crazy as Black Friday can be — with the overwhelming amount of offers and lines of people everywhere you go — there is something kind of festive…
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A Holiday Success Story

A Holiday Success Story
By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Media I hope you had a nice Thanksgiving and were able to enjoy lots of tasty dishes with family and friends. Speaking of tasty dishes, I wanted to take a slightly different approach to this week's Marketing Minute email. I had originally queued up a clever Black Friday message…
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