Tag Archives: Marketing strategies

3 Tools To Track Your Marketing Campaigns

By Kayla WaukauMarketing Coordinator, Lessiter Mediakwaukau@lessitermedia.com As marketing professionals, we can get so wrapped up in the fun and excitement of developing creative campaigns like flash sales, holiday offers, and BOGO deals, that sometimes we don’t track and analyze the campaign’s overall effectiveness. If we aren’t collecting accurate data and analyzing the detailed results of…

By Connor Campbell, ccampbell@lessitermedia.comDigital Media Intern, Lessiter Media I bet that if I start describing sour Skittles or Sour Patch Kids, your mouth starts to water. Everyone has seen commercials from our favorite fast food restaurants showing fresh, salty fries or juicy, stacked burgers. When you’re hungry, you’re likely to remember that commercial you saw for…

Put Your Customers First with These User Experience Strategies

By Michelle Drewek, mdrewek@lessitermedia.comDigital Media Manager, Lessiter Media A great user experience is essential for any website to succeed, as it can help increase engagement, conversions, and ultimately, revenue. Your website should be treated with as much care as you would a showroom or storefront. Elements of website user experience include: navigation, mobile responsiveness, loading speed, visual design,…

Tag Archives: Marketing strategies

3 Tools To Track Your Marketing Campaigns

How to Use Neuromarketing

Put Your Customers First with These User Experience Strategies

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