Tag Archives: Digital Strategy

Make Your Content Accessible!

Make Your Content Accessible!
By Connor CampbellDigital Content Editor, Lessiter Mediaccampbell@lessitermedia.com262-777-2404 When creating your content, no matter the type of content, the ultimate goal is to have it reach everyone possible. Your content deserves to be seen by everyone. So then why hasn’t it taken off yet? Maybe it lacks color, graphics, or relatability. But, if none of these…
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Compelling Headlines to Attract your Audience

Compelling Headlines to Attract your Audience
By Connor CampbellDigital Content Editor, Lessiter Mediaccampbell@lessitermedia.com262-777-2404 What’s the longest word, title or phrase you’ve heard? Besides Mary Poppins’ supercalifragilisticexpialidocious (No, I didn’t spell that right on my first try). I’d wager that most of us remember this as a joke — we find it funny to keep this word in our head for those random moments of…
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5 More Free Tools For Creativity

5 More Free Tools For Creativity
By Connor CampbellDigital Content Editor, Lessiter Mediaccampbell@lessitermedia.com262-777-2404 Everyone has heard the phrases "Think outside the box" and "Work smarter, not harder." Sometimes this is frustrating to hear when asking for advice or opinions. I don't know about you, but I got tired of this fortune cookie wisdom. I tried FIVE MORE tools that boost your…
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6 Signs it is Time to Rebrand Your Business

6 Signs it is Time to Rebrand Your Business
By Olivia CoxMarketing Associate, Lessiter Mediaocox@lessitermedia.com262-782-2443 Have you been thinking that your company could use a rebrand or refresh?  As defined by HubSpot, “Rebranding is when your company rethinks your marketing strategy with a new name, logo, or design with the intention of developing a new, differentiated identity in the minds of customers and other stakeholders.”…
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