Tag Archives: American Farriers Journal

AFJ Commemorates Equine History with Special Product

AFJ Commemorates Equine History with Special Product
By Jeremy McGovern, Executive Editor/Publisher of American Farriers Journal From the September 2019 Lessiter Link Newsletter April 22, 2019 marked the 500th anniversary of the horse's permanent reintroduction to the North American mainland. Landing in Veracruz, Hernan Cortes launched the conquest of the Aztec empire, in which the horse played a crucial role. Colonial powers…
Read More

‘Getting Started’ Success … From Listening & Spinning

‘Getting Started’ Success … From Listening & Spinning
By Jeremy McGovern, Executive Editor/Publish of American Farriers Journal By attending media conferences and workshops, we undoubtedly benefit through networking — introductions to new processes and sessions that can validate (or refute) what we've been doing. However, it is also essential that we learn success stories from our media peers to apply to our audiences…
Read More

Stop The Over-Thinking — Just Do It!

Stop The Over-Thinking — Just Do It!
By Frank Lessiter, Chairman From the February 2019 Lessiter Link newsletter How Urgency & Learning on the Fly Get the Job Done There's often an urge to over-think a new project, especially when it's a new endeavor. A lack of urgency can doom us, especially in today’s fast-changing markets. With the best new projects, our staff…
Read More

The ‘Rest of the Story’

The ‘Rest of the Story’
By Dave Kanicki, Publisher From the February 2019 Lessiter Link newsletter Back in December, listeners of the Farm Equipment podcast series, “Conversations with Ag Equipment’s Entrepreneurs,” asked about LM’s story. Frank, Pam and Mike Lessiter were subsequently interviewed, and the resulting Jan. 10 podcast ran a little over 30 min. long. The actual interview/conversation, however, lasted well over an…
Read More