Category Archives: Marketing Minute

Discover how bringing printing in-house can save your business thousands on marketing materials and signage.

By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Medi Move over peanut butter and jelly, there is a new dynamic duo in town — email and marketing. OK, maybe it's not all that new of a pairing, but as other digital marketing offerings come at us from every direction with mixed results, the trusty old email remains a marketers…

By Kelsey Galbraith, kgalbraith@lessitermedia.com Digital Marketing Associate, Lessiter Media When designing your website, product landing pages, or any other online destination or resource that your customers and prospects visit to learn about, and interact with, your brands or products, it’s critical that you provide an intuitive experience that is easy to understand and navigate. And…

By Bree Greenawalt, breeg@lessitermedia.com Sr. Manager of Data & Events, Lessiter Media When is the last time you’ve thought about your company’s audience development process? Your audience should be your most valuable asset, but keeping it clean and filled with the right prospects can be a challenge filled with lots of questions... Where do you maintain…