By Rachel Hanrahan, Digital Content Specialist From the February 2019 Lessiter Link newsletter While the title of this book may be a tad jarring, the message is crystal clear. I read You Are A Badass by Jen Sincero for my personal benefit, but quickly realized that the principles described can be easily translated to the…
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RRT: Mission Accomplished
By Kim Schmidt, Executive Editor From the February 2019 Lessiter Link newsletter Last March, we introduced the Rapid Response Team (RRT) to help stalled projects ignite action. The team is made up of representatives from all departments: Dallas Ziebell, Jeff Lazewski, Michelle Drewek, Kim Schmidt, Mike Lessiter and Patrick Sharpe. Projects can be specific to one…
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Pam Lessiter Legacy Scholarship
From the February 2019 Lessiter Link newsletter Congratulations to the recipients of the Pam Lessiter Legacy Scholarship for the Fall 2018 semester. Each was awarded $500 for the successful completion of another semester of study. ◊ Adam Bruggink, son of Darrell and Beth, a freshman at UW-Milwaukee pursuing a degree in Business. ◊ Andrew Bruggink, son…
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Mike Drop: Takin’ Care of Business
By Mike Lessiter, President From the Mike Drop column of the February 2019 Lessiter Link newsletter In each of the last 3 months, I’ve represented LM at 3 media executive events — the Niche Media CEO Summit, the Media Growth Council and, last week, the Specialized Industry Publishers Assn. (SIPA) Owner’s Retreat. I’ve found each to…
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