Michelle Drewek, Author at Lessiter Media - Page 18 of 90 Archive

4 Ways to Increase Sales Lead Conversions With Print Ads

By Dallas ZiebellMarketing Manager, Lessiter Mediadziebell@lessitermedia.com262-782-2412 In my last Marketing Minute, I outlined several tactics you can employ on your website to capture prospect email addresses to fuel your email marketing efforts. While your company/brand website offers many approaches for identifying, engaging and converting sales leads once they arrive, it's critical that your marketing strategy…

The Swiss Army Knife of Marketing Tools

By Luke Weigel, lweigel@lessitermedia.com Marketing Manager, Lessiter Media Have you ever looked at a shrinking list of leads and thought to yourself, "we're running out of customers — we're doomed!" OK, that's maybe a little overdramatic, but a dwindling pool of prospects can be concerning and stressful. The reality is, you aren't running out of customers, you just haven't…

The Finishing Touch to a Great Video or Podcast

By Joseph Kuenzle, jkuenzle@lessitermedia.comAudio Visual Manager, Lessiter Media In the past I've shared some tips on how to leverage podcasts and videos to be a part of your overall marketing plan. Both of these tools share a common component that can be critical their success — music. Music holds a special place in our world, having the power to bring…

5 Benefits of Contests for Your Business

By Joanne Volkert, jvolkert@lessitermedia.com Marketing Manager, Lessiter Media As I watched “One Shining Moment” after Kansas’s win to close out another exciting March Madness, I couldn’t help but think back to three short weeks ago when we were all scrambling to get our brackets submitted. The excitement, anticipation, the “I’ve got this” feeling. Although I tied…

About: Michelle Drewek

Recent Posts by Michelle Drewek

4 Ways to Increase Sales Lead Conversions With Print Ads

The Finishing Touch to a Great Video or Podcast

5 Benefits of Contests for Your Business

Recent Comments by Michelle Drewek

Follow Us