By Joanne VolkertBrand Manager, Lessiter Mediajvolkert@lessitermedia.com262-777-2442 Now that the dust has settled after the Black Friday and Cyber Monday sales, its very fresh in your mind how customers or even you respond when there is a deadline or sense of urgency placed on a good deal you can’t pass up. When done thoughtfully, urgency encourages…
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About: Hannah Kujawa
Recent Posts by Hannah Kujawa
Onboarding New Customers
By Connor CampbellDigital Content Editor, Lessiter Mediaccampbell@lessitermedia.com262-777-2404 'Tis the season for insurance open enrollment! If there's one thing I don't look forward to, it is getting through the weeds of insurance sales rep pitches and navigating plan details. However, even the most daunting of tasks can be vastly improved with a proper onboarding process for…
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5 Stages of Black Friday Campaigns
By Téalin RobinsonClient Services Coordinator, Lessiter Mediatrobinson@lessitermedia.com262-777-2430 Today just happens to be the biggest sale day of the year, Black Friday. According to Statista, 131.7 million consumers plan to shop this Black Friday alone in the United States, and 174.3 million people plan to shop Saturday through Cyber Monday. The question on many marketers' minds though…
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5 Reasons to Add a Podcast to Your Marketing Plans
By Luke WeigelMarketing Manager, Lessiter Medialweigel@lessitermedia.com414-326-0437 When companies think of digital media, they oftentimes default to things like web ads, social media, pop-ups, videos, etc. All are great channels to promote your brand and should be considered as part of a larger marketing program, but one fast-growing opportunity that doesn't get the same immediate attention…
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