Category Archives: News

Top Strategies for Engaging Your Customers Coming Out of Isolation

Throughout the recent pandemic, business didn’t stop, but all of our businesses were effected. Now as states reopen and people are emerging from isolation the importance of effective marketing and sales strategy cannot be overlooked. With so many unknowns on the horizon we, as local business owners, are all asking ourselves some tough business questions,…
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Cover Crop Innovators Acquired by Lessiter Media Ag Division

(BROOKFIELD, WIS.) Lessiter Media Inc., publisher of various print and digital products and events serving the agricultural and equine industries, has acquired Cover Crop Innovators from longtime farmer and consultant Steve Groff, Holtwood, Pa. The announcement was made January 8 in front of attendees at the 28th Annual National No-Tillage Conference in St. Louis, Mo. The acquired property will be…
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Lessiter Link-Ups: Jeremy McGovern & Michael Storts

Moderated by Rachel Hanrahan, Digital Content Specialist From the Lessiter Link-Up column of the April 2019 Lessiter Link newsletter Jeremy McGovernJob Title: Executive Editor and Publisher for AFJ and the International Hoof-Care SummitYears of Experience: 20 (11 at LM)Revealed Fact: Worked at Astronomy.com for 7 years, where he met Michael Ellis Michael StortsJob Title: Vice…
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Bree Greenawalt, Quarterly Core Values Recipient

From the April 2019 Lessiter Link newsletter This quarter's recipient is Bree Greenawalt. A professional jack of all trades at LM, her official title is Senior Manager of Data, Events and Ad Services. But you'll find her involved in many areas outside of core responsibilities on a daily basis. She is LM's "go-to person" when…
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